LiftOff: Regina Gatdula and San Francisco
While some Orionites in our mobility program are working in a location for a set amount of time, such as six months to two years, others have made permanent moves. Today, we check in with Regina Gatdula, Account Director, Client Strategy, who moved from Los Angeles to embed in the UM San Francisco office.
How did the opportunity to move to San Francisco develop?
San Francisco seemed to always be in the cards for my family and me. The start of the LiftOff program coincided with a new career opportunity that my husband received. Orion was so gracious in granting me this exciting chance to expand my horizons, build new relationships and help grow the business in the West Coast.
What are your impressions of working in the San Francisco office?
Working in the UM San Francisco office has been really fun! Everyone has been welcoming and I enjoy meeting and speaking with new people with whom I would have otherwise never connected. Not only am I meeting media folks, but folks whom Orionites traditionally don’t talk to, like the research teams.
Have there been any benefits from this opportunity that have surprised you?
Being in-person is definitely a huge benefit that allows for greater collaboration, efficiency and a natural progression of relationships with the media agency teams.
